ITV Digital Productions
ITV Digital Productions is an award-winning, digital production team that serves Producer, Broadcaster and International Distributor, delivering cross-company initiatives on a global scale.
ITV STUDIOS Global Entertainment works with ITV Digital Productions to extend distributed programmes into the digital space through the creation of engaging, cross-platform promotional and/or commercial experiences and products.
Making the right content for the right audience on the right platform.
Working Across Multiple Digital Media
- Web
- Mobile
- Sky Interactive
- Gaming
- DVD
Digital Content Delivered
- Short-form Video Packages
- Online Games
- Web Applications
- Widgets
- Mobile Games
- iPhone Applications
- Webisodes/Mobisodes
- Mobile Personalisation Content
- Integration Across Social Media
- Audiocasts/Podcasts
Adding Value
ITV Digital Productions operates in an editorial, promotional & commercial capacity, aiming to:
- Increase Brand Awareness Beyond TV - Producing engaging, immersive content created in close collaboration with production, ensuring it remains on-brand and appropriately represents the programme. Giving programmes a 24/7 presence beyond the show’s airtime on a range of platforms.
- Syndicate Content - Reaching the audience where they are and keeping them engaged in the programme brand, whilst creating new revenue opportunities with key 3rd party distribution outlets.
- Maximise Online Ad Revenue and Sponsorship - Providing commercial partners with multiple digital touch points to our brands through fun, engaging content, product integration and new sponsorship opportunities off the TV platform.
- Distributing on a Global Scale - Delivering packages of content to broadcasters and distribution platforms worldwide along with the finished programme sale, providing an additional level of engagement with our brands globally.
- Establishing Relationships – Strong partnerships with content creators, distributors and developers across online, mobile, interactive and gaming.
For more information please contact:
Patricia Wagstaff
Director of ITV Digital Productions
ITV Studios, Digital Productions
patricia.wagstaff@itv.com
Or
Juliette Otterburn-Hall
Controller of Digital Productions
ITV Studios, Digital Productions
juliette.otterburn-hall@itv.com